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Entries for July 2005
Here To Help
(UK) Save the Children and British Gas have launched the 'Here to HELP' awards giving grants of up to £1,000 to young people to develop their own projects in the areas of health, play/leisure and safety. Applications must be in by 7 October 2005—apply here….
The Phatgnat Fortnightly Challenge #9
'The Phatgnat Fortnightly Challenge' has been developed to demonstrate the services of Phatgnat and to illustrate how brands and companies can create high-profile youth projects which also satisfies public sectors aims and objectives. —- Brand: Snappy Snaps Potential Partners: Muslim Youth Helpline Project: Create specific workshops around citizenship and…
Phatgnat Newsletter #21 (27 July 05)
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Corporate Philanthropy And The Bottom Line
(US) The latest issue of the Stanford Social Innovation Review has a lengthy piece looking at the broad, historic shift in the nature of corporate philanthropy nationwide and beyond. There's no great revalations here, just illustrations of how the corporate super-brands are realising their community investments must now reflect…
Youth Intelligience Donates
The research and trend analysis agency Youth Intelligence has pledged to donate $1 to the Ghetto Film School for every person who signs up for their newsletter 'TrendCentral', from July 20th through August 3rd. Sign up here….
Conference Call
If anyone is attending the Net Impact 2005 Conference in San Francisco and would like to cover it for the Phatgnat weblog then please let us know….
Identifying/Employing/Promoting/Selling Attitude
In their funky book, Funky Business, authors Jonas Ridderstråle and Kjell A Nordström (pronounciation anyone?) lay out their manifesto for the future business leaders. In one chapter they talk about attitude, describing a process whereby business should understand that its 'all about attitude'. Companies should start employing attitudes, promote…
UK Government Green Paper On Youth
(UK) Youth Matters sets out a comprehensive package aimed at improving outcomes for all young people, with a particular emphasis on those who are disadvantaged. It proposes a new set of national standards on positive activities for young people, which include opportunities to make a positive contribution to their…
Stand Up And Out
Stand Out is an initiative which uses stand up comedy to increase young people's self-confidence. Organised by the Liverpool Comedy Trust and backed by a raft of sponsors including O2, Shell and its latest GTL Transport, who provided a 'comedy bus' for outreach work, the iniative includes workshops with…
Coming Together
Phatgnat has just finished the very interesting 'Come Together' article over at CMO. The article discusses the advantages in co-marketing partnerships—where two brands come together to lever and exploit (with permission) each others current market status. The article outlines three marketing prinicples which will ensure a co-marketing success: - Every…
HELP WANTED
The Phatgnat Weblog is looking for contributors—if you are a like-minded, social-observer, cultural-voyeur and a net-curtain-twitcher, then please contact us to become part of the Phatgnat Weblog team. Q. What is the Phatgnat Weblog?A. The Phatgnat Weblog reviews the space between the commercial and public sectors, focusing on youth…
Business Donations
(UK) If you are a business and are looking into refurbishing your computer systems/equipment, then please consider donating your surplus and unused computers to schools in Africa. Computer Aid International is a non-profit organisation which supplies refurbished computers across the developing world. 'Computer Aid International has already shipped over…
Obeez City
(WORLD) In much the same vein as Food Force for the UN which we blogged about here, Escape from Obeez City is a 'serious game'—a videogame with an educational message for its players. 'In America, one in three is obese,' says Tony Findlay, project director for Big Red Frog,…
Marketing-Averse Teens
Phatgnat came across the Yahoo article 'How to sell to marketing-averse teens' on the fabulous IF (ideas) blog. The article outlines why marketing to savvy teenagers must have the right language and celebrity endorsement if it is to be successful. You want to know the 'secret' of marketing to…
Toon Charity
(UK) Cartoon Network has donated a 'toon studio' to Youth Culture Television (YCTV), an educational charity who provides opportunities for 11-20 year olds to get involved in television. The state-of-the-art animation studio will be used by the charity to deliver specific animation courses and films for free. Richard Kilgarriff,…
Canon Envirothon
(US) Canon Envirothon is North America's largest high school environmental education competition. 'Fifty-one teams, 44 from the U.S. and seven from Canada, involving more than 250 students will compete in the 2005 Canon Envirothon for a share of the US $75,000 in college scholarships and prizes.'The whole initiative can…
1,000 Play Areas, 1,000 Days
(US) Phatgnat loves bold initiativesand here's one for you: Home Depot and KaBOOM! are partnering to refurbish a thousand play spaces in a thousand days. 'Over the next three years, The Home Depot will invest $25 million and nearly 1 million volunteer hours in support of this program, which…
The Phatgnat Fortnightly Challenge #8
'The Phatgnat Fortnightly Challenge' has been developed to demonstrate the services of Phatgnat and to illustrate how brands and companies can create high-profile youth projects which also satisfies public sectors aims and objectives. Brand: London 2012 Olympics Potential Partners: Street Dreams Project: Create a 'Street Games' scheme/event targetting communities…
Phatgnat Newsletter #20 (13 July 05)
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Graffology
(UK) Graffology is an aerosol art project devised and developed by Phatgnat which links the Waste and Recycling company Viridor, with the local youth service and a group of young people. Workshops were held with the young people, creating an opportunity for them to demonstrate their art skills through…
Enterprise Education
(UK) Two years ago, Citizenship became a new statutory subject for pupils in the UK. Enterprise Education will be the next addition to the curriculum in September 2005. The aim is to create in schools at least five days of enterprise-related activities for all 14-16 year olds—and the government…
Home Town News
(UK) The Welsh beer label, Brains, have set up a community project in my home town of Trefforest in the South Wales Valleys. The Safety Zone project aims to educate young people on the dangers of substance abuse and alcohol misuse by building a a mock village to host…
ONE Youth Video
(US) Members of the Global Tribe Network have produced an amazing video message in support of ONE and Make Poverty History campaigns. View video here….
Youth Won The London Olympics
The race to host the 2012 Olympics was won by the city of London (a few minutes ago The final presentation concentrated on youth and the future Olympiads the games would inspire. Phatgnat predicts a huge surge of youth sports initiatives across the nation. Brands, governments and other organisations…
Youth Action Network New Site
(UK) The Youth Action Network (one of the main organisations making the Year of the Volunteer so successful with young people) has a new website—check it out here. Youth Action Network operates a range of core activities with a target outcome of increasing the number of young people engaged…
BBC Action Network
(UK) The BBC has relaunched its community site with a new name and a new look. Action Network offers its users the tools to make contact, post invites and events for people to get involved in local campaigns. Change the world around you Start small: share concerns online Grow…
Business in the Community's Annual Conference 2005
(UK) The Business in the Community's (BITC) annual conference—A Better Way of Doing Business—will be getting underway tomorrow. Unfortunately, due to other Phatgnat commitments I am unable to atend. If there are any Phatgnat readers who would like the opportunity to report on this event then please contact me….
Young Entrepreneur of the Year
(UK) The winner of this yearsShell LiveWIRE Young Entrepreneur of the Year goes to 22 year old James Murray Wells. His business, GlassesDirect sells low-cost prescription glasses which undercutt high street retailers by as much as £60 a pair. Not only does James get all this free publicity but…
IBLF Sport Partnership Report
(WORLD) The International Business Leaders Forum (IBLF) in partnersihp with UK Sport has released a policy paper entitled 'Shared Goals—Sport and Business in Partnerships for Development'. Aimed at senior managers in businesses, NGOs, development agencies and the sports sector the policy presents a 'framework for establishing effective partnerships in…
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